Whole30
Product
Health & Wellness, Growth Stage
Role
Independent Design Lead, Consultant, 2018
Whole30
Product
Health & Wellness, Growth Stage
Role
Independent Design Lead, Consultant, 2018
Whole30
Product
Health & Wellness, Growth Stage
Role
Independent Design Lead, Consultant, 2018
About Whole30
Whole30 is designed to reset eating habits and identify food intolerances. The program has attracted millions of participants since its inception, highlighting its significant impact on health and dietary practices.
About Whole30
Whole30 is designed to reset eating habits and identify food intolerances. The program has attracted millions of participants since its inception, highlighting its significant impact on health and dietary practices.
Background
My business partner and I met Melissa Hartwig, the founder of Whole30, at the SXSW Health and Wellness Expo. With our aligned interests and complementary skillsets, we imagined what we could build as a Whole30 digital experience.
Background
My business partner and I met Melissa Hartwig, the founder of Whole30, at the SXSW Health and Wellness Expo. With our aligned interests and complementary skillsets, we imagined what we could build as a Whole30 digital experience.
Background
My business partner and I met Melissa Hartwig, the founder of Whole30, at the SXSW Health and Wellness Expo. With our aligned interests and complementary skillsets, we imagined what we could build as a Whole30 digital experience.
Problem Statement
How might we educate users on Whole30 approved foods?
Mobile App
With feedback from stakeholders and an initial round of interviews, we found the biggest issue Whole30ers faced was knowing which foods are Whole30 approved. With that in mind, we focused our MVP on shopping lists and a simple way to choose and learn about Whole30 approved foods.
Mobile App
With feedback from stakeholders and an initial round of interviews, we found the biggest issue Whole30ers faced was knowing which foods are Whole30 approved. With that in mind, we focused our MVP on shopping lists and a simple way to choose and learn about Whole30 approved foods.
Mobile App
With feedback from stakeholders and an initial round of interviews, we found the biggest issue Whole30ers faced was knowing which foods are Whole30 approved. With that in mind, we focused our MVP on shopping lists and a simple way to choose and learn about Whole30 approved foods.
Created in Austin, TX © 2024
Created in Austin, TX © 2024
Created in Austin, TX © 2024